Nature’s Gem bananas brand
In 2014 we started to build our brand, Nature’s Gem. We believe this is the first Canadian banana brand registered in Ecuador. It took a long time to choose the name, design a logo and pass all registration requirements. The Nature’s Gem label will not be placed on any banana until we make sure that the whole process from growing, packaging, shipping, sales, etc. meets our high quality standards and fair trade regulations. Our ethic of care also extends to our farm workers; without them, Nature’s Gem would not exist. These people are the backbone of our business.